by Pauline Wallin, Ph.D. | Mar 29, 2020 | Blogging, Business matters, Practice development, Productivity
As the COVID-19 pandemic has intensified, we've been practicing mass social distancing for only a couple of weeks. Doesn't it feel much longer than that? It may be partly explained by the oddball effect due to the disruption of our normal daily activities. As we...
by Pauline Wallin, Ph.D. | Mar 7, 2020 | Blogging, Marketing, Presentations, Social media, Writing
For maximum exposure when writing an article or blog post for the public, time it so that it coincides with current events or with national holidays and observances. Since there is media coverage at these times, more people will be paying attention. Write in response...
by Pauline Wallin, Ph.D. | Feb 15, 2020 | Business matters, Practice development, Productivity
If you own a car, you know that routine maintenance is essential to its efficiency, safety and longevity. Without preventive maintenance, repairs can be very expensive. And sometimes a poorly maintained car can break down suddenly, causing accidents or deaths. Your...
by Pauline Wallin, Ph.D. | Jan 16, 2020 | Business matters, Ethics and Regulations, Practice development
When adding a clinician to your practice, you need to consider financial, legal, ethical and tax implications. The following addresses four common "myths" or misassumptions about what is and is not permissible. For your best protection consult a tax attorney, an...
by Pauline Wallin, Ph.D. | Jan 1, 2020 | Business matters, Ideas, Practice development
When setting goals for your private practice this year, you are more likely to succeed if you have a structured plan. One such plan is SMART goals. Coined in 1981 by George T. Doran (1935-2011) in an article in Management Review, the acronym stood for: S - Specific M...
