by Pauline Wallin, Ph.D. | Oct 15, 2019 | Business matters, Critical thinking, Ideas
The mentors who have provided guidance in your professional life include not only professors, advisers, consultants and others in structured arrangements, but also those "accidental" mentors who influence your thinking and your actions, perhaps without their even...
by Pauline Wallin, Ph.D. | Jun 15, 2019 | Business matters, Office procedures
If you're in solo practice with a full schedule and a steady stream of referrals, you might be thinking about adding an associate. This would bring extra income into your practice and enable you to take more time off. But before you start your search for an associate,...
by Pauline Wallin, Ph.D. | Apr 26, 2019 | Business matters, Ethics
A question that comes up frequently in our consultations with mental health professionals: "I'm thinking of bringing another clinician into my practice. I can't afford to pay a full-time salary. Some of my colleagues who run group practices get a percentage of each...
by Pauline Wallin, Ph.D. | Feb 2, 2019 | Advertising, Blogging, Business matters, Marketing, searching
SEO stands for Search Engine Optimization. Simply put, it's a strategy for getting your website or blog noticed by search engines, and getting ranked higher in the search results when people type in certain keywords. To get noticed by search engines... First, know how...
by Pauline Wallin, Ph.D. | Jan 2, 2019 | Business matters, Critical thinking, Practice development
If you are considering a career in private practice, or if you’re already in practice and want to make it more satisfying and prosperous, it’s essential that you apply sound, ethical business principles and techniques. Although graduate school prepared you well for...
by Pauline Wallin, Ph.D. | Dec 23, 2018 | Business matters, Office procedures
If you lease office space, you've probably experienced the anxiety of coming up with the rent every month, regardless of whether you see 100 clients or 20. Some clinicians offset this major expense by subletting their space when they're not using it - e.g., an evening...
