by Pauline Wallin, Ph.D. | Feb 20, 2021 | Business matters, Ethics, Marketing
Websites that offer products and services often post testimonials by satisfied customers and clients. Although testimonials are effective marketing tools, our professional ethics limit their use for promoting our work. Each mental health profession has its own ethics...
by Pauline Wallin, Ph.D. | Jul 6, 2019 | Advertising, Ethics, Marketing
Are you overly cautious in marketing your practice? Of course, you don't want to do anything unethical, but in your cautiousness, you may be undermining your ability to compete in the marketplace. None of the ethics codes of the major mental health professions...
by Pauline Wallin, Ph.D. | Apr 26, 2019 | Business matters, Ethics
A question that comes up frequently in our consultations with mental health professionals: "I'm thinking of bringing another clinician into my practice. I can't afford to pay a full-time salary. Some of my colleagues who run group practices get a percentage of each...
by Pauline Wallin, Ph.D. | Aug 19, 2018 | Business matters, Ethics, therapy
Recently, after complaints from several of its members, the American Psychological Association abruptly canceled advertising from a web-based therapy platform, TalkSpace. Psychologist Todd Essig, Ph.D. has written several articles (the latest is here) critical of the...
by Steven Walfish | Dec 11, 2014 | Business matters, Ethics
Steven Walfish, Ph.D. So you are at your office in the big city and the phone rings and it is your best referral partner, Dr. Jane Doe a Family Practice Physician, is on the line. On average she refers you two clients per week for counseling and has done so for...
