by Pauline Wallin, Ph.D. | Apr 11, 2018 | Blogging, Marketing, Networking, Presentations, Public education, Social media, Writing
Every May since 1949, the US has observed Mental Health Awareness month. You will probably read and hear public service announcements about it, and your local community may sponsor events such as screenings, 10k runs and walks. This is an ideal time for you to blog...
by Pauline Wallin, Ph.D. | Apr 7, 2017 | Business matters, Marketing, Networking, Practice development
The following is a guest blog post by Rachel Bédard, Ph.D. In a recent blog post Mallory Griffith and I outlined the benefits of collaboration with other professionals. Collaboration offers a wealth of treasure: better clinical offerings, beneficial referrals for your...
by Pauline Wallin, Ph.D. | Mar 24, 2017 | Business matters, Networking, Practice development, Professional development
The following is a guest blog post by Rachel Bédard, PhD (psychologist) and Mallory Griffith MA, CCC-SLP (speech language pathologist), who collaborated in its writing. We mental health professionals often collaborate with psychiatrists and medical doctors for the...
by Pauline Wallin, Ph.D. | Dec 29, 2016 | Blogging, Marketing, Networking, Web content, Writing
There are many ways to be found online, including social media, Google My Business and more. But being found in a Google search is just the first step in attracting potential clients and referral sources. You also want them to get to know about you and your practice,...
by Pauline Wallin, Ph.D. | Oct 13, 2015 | Marketing, Networking
Online social networking is touted as a great form of marketing. It's inexpensive, easy, and has the potential to reach thousands, or even millions of people. And you can do it all from home at any time that's convenient. But how many people have contacted you for an...
by Pauline Wallin, Ph.D. | Apr 12, 2015 | Advertising, Business matters, Marketing, Networking
If you want to increase referrals, you need to be visible in your community. Here's a brief summary of how potential clients and referral sources learn about you and your services, along with some tips to build your reputation. 1. Advertising Online directory...
