by Pauline Wallin, Ph.D. | May 20, 2023 | Business matters, Marketing, Niches, Practice development
One way to be viewed as an expert is to specialize in helping particular types of people - in other words, a niche. People can be differentiated by various characteristics. For example: Demographics - People of a specific age range, occupation type, marital status,...
by Pauline Wallin, Ph.D. | Aug 27, 2022 | Business matters, Practice development, Professional development
Is it necessary to have a niche practice in order to make a comfortable living? This question comes up frequently in our consultations with colleagues. Many clinicians have developed thriving practices without focusing on any given specialty or population segment. You...
by Pauline Wallin, Ph.D. | Apr 16, 2022 | Business matters, Practice development
Back in grad school the path to success was laid out for us. We were given a curriculum and syllabus, which outlined what we had to learn and in what order. Good grades were pretty much guaranteed by simply mastering the material. In actual clinical practice there is...
by Pauline Wallin, Ph.D. | Jan 15, 2022 | Ideas, Practice development, Professional development
Check out the picture below. It's a "mowercycle," created by someone who probably had very little money but lots of ingenuity, using items already on hand to solve a common problem. What does this have to do with mental health practice? You may not have the desire...
by Pauline Wallin, Ph.D. | Aug 6, 2021 | Business matters, Practice development
A few weeks ago, the New York Times ran an article titled, "Nobody Has Openings: Mental Health Providers Struggle to Meet Demand." In many areas, the demand for mental health services (especially for in-network therapists) has far exceeded supply. Clinicians report...
by Pauline Wallin, Ph.D. | Jul 10, 2021 | Business matters, Practice development
There's no "best way" to be in private practice. But depending on your goals, your life style, your personality and other factors, you may find that solo practice suits you more than group practice, or vice versa. The table below summarizes the main differences:...