by Pauline Wallin, Ph.D. | Sep 11, 2021 | Advertising, Blogging, Marketing, Presentations, Writing
Educating the general public about mental health via writing and speaking are ethical and effective marketing strategies. They provide helpful information that people can apply in their daily lives. They don't feel like sales pitches, either to you or to your...
by Pauline Wallin, Ph.D. | Feb 20, 2021 | Business matters, Ethics, Marketing
Websites that offer products and services often post testimonials by satisfied customers and clients. Although testimonials are effective marketing tools, our professional ethics limit their use for promoting our work. Each mental health profession has its own ethics...
by Pauline Wallin, Ph.D. | Apr 27, 2018 | Business matters, Ethics and Regulations, therapy
Suppose a current or former client asks you to write a letter on their behalf when they need special accommodations, an excuse from work, character reference, and the like. From their perspective, since you have in-depth knowledge about them, you're the logical person...
by Steven Walfish | Dec 11, 2014 | Business matters, Ethics
Steven Walfish, Ph.D. So you are at your office in the big city and the phone rings and it is your best referral partner, Dr. Jane Doe a Family Practice Physician, is on the line. On average she refers you two clients per week for counseling and has done so for...
