by Pauline Wallin, Ph.D. | Apr 11, 2018 | Blogging, Marketing, Networking, Presentations, Public education, Social media, Writing
Every May since 1949, the US has observed Mental Health Awareness month. You will probably read and hear public service announcements about it, and your local community may sponsor events such as screenings, 10k runs and walks. This is an ideal time for you to blog...
by Pauline Wallin, Ph.D. | Mar 17, 2018 | Blogging, Marketing, Presentations, Public education, searching, Web content, Writing
If you've been thinking about putting together quality content for your website, community presentations and handouts, but you don't have time to research and write them yourself, there's an alternative: Copy and paste public-domain content from U.S. government...
by Pauline Wallin, Ph.D. | Feb 24, 2018 | Practice development, Productivity
Google isn't always the most efficient way to find answers that you need on a frequent basis. For diagnoses, procedure codes, and other reference tools, it's better to find websites or apps that are helpful and easy to use, and to bookmark them for quick access. Here...
by Pauline Wallin, Ph.D. | Feb 10, 2018 | Business matters, Ideas, Practice development, Professional development
If you would like to earn some of your income from non-clinical sources, consider running training workshops and courses. It's a great way to help people who don't need or don't want therapy, and it gives you wider visibility in your community. Teaching and training...
by Pauline Wallin, Ph.D. | Jan 6, 2018 | Ideas, Marketing
Pinterest has a lot of food and fashion images, but it can also be used for marketing your practice, especially if you work with millennials. As of September 2017, Pinterest was getting over 200 million visitors per month. Their users are 70% women, about half of whom...
