Jul 3, 2020 | Advertising, Business matters, Marketing
If you want to increase referrals, you need to be visible in your community, both online and in the physical world. Here's a brief summary of how potential clients and referral sources learn about you and your services. 1. Advertise to your target audience Online...
May 19, 2020 | Business matters, Marketing, Public education
Teletherapy, which many of us had initially considered as a temporary measure during the pandemic lockdown, is probably here to stay. As more people utilize teletherapy, and as more insurers continue to pay for for the service, it will become part of mainstream health...
May 8, 2020 | Business matters
Q&A With Attorney Alexander J. Nassar, Royer Cooper Cohen Braunfeld LLC With the new normal brought about by COVID-19, solo practitioners and small business practices are facing unprecedented economic challenges. As attorneys routinely counseling small businesses...
Mar 29, 2020 | Blogging, Business matters, Practice development, Productivity
As the COVID-19 pandemic has intensified, we've been practicing mass social distancing for only a couple of weeks. Doesn't it feel much longer than that? It may be partly explained by the oddball effect due to the disruption of our normal daily activities. As we...
Feb 15, 2020 | Business matters, Practice development, Productivity
If you own a car, you know that routine maintenance is essential to its efficiency, safety and longevity. Without preventive maintenance, repairs can be very expensive. And sometimes a poorly maintained car can break down suddenly, causing accidents or deaths. Your...
Jan 16, 2020 | Business matters, Ethics and Regulations, Practice development
When adding a clinician to your practice, you need to consider financial, legal, ethical and tax implications. The following addresses four common "myths" or misassumptions about what is and is not permissible. For your best protection consult a tax attorney, an...
