Jan 1, 2020 | Business matters, Ideas, Practice development
When setting goals for your private practice this year, you are more likely to succeed if you have a structured plan. One such plan is SMART goals. Coined in 1981 by George T. Doran (1935-2011) in an article in Management Review, the acronym stood for: S - Specific M...
Oct 1, 2019 | Networking, Practice development
In private practice, it's advantageous to have collaborative relationships with other professionals. Your mutual clients benefit from collaboration on their treatment and progress. You also benefit, because over time, you and the professionals you collaborate with can...
Mar 10, 2019 | Marketing, Practice development
From the questions I hear about marketing it seems that most mental health professionals ask: "What are the best marketing techniques and methods?" That's the wrong question to start with. You wouldn't ask that question about mental health services. In order to...
Feb 19, 2019 | Marketing, Practice development, Presentations, Public education
With all the talk these days about marketing via social media, community presentations may seem outmoded. After all, why go through hours of preparation and give up an evening of your time to talk to 30 people, when you could simply post a tweet to hundreds or...
Jan 2, 2019 | Business matters, Critical thinking, Practice development
If you are considering a career in private practice, or if you’re already in practice and want to make it more satisfying and prosperous, it’s essential that you apply sound, ethical business principles and techniques. Although graduate school prepared you well for...
Nov 11, 2018 | Business matters, Practice development
As mental health professionals in private practice, we have a double job – doing great clinical work, while at the same time taking care of business matters. For our clinical role, we have had extensive education and training, and we continue to improve with...
