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Developing and Marketing Your Niche/Specialty

Developing and Marketing Your Niche/Specialty

Mar 2, 2024 | Niches, Marketing, Practice development, Professional development

One path to a thriving mental health practice is to limit your focus to a specific group of people (niche) or to a specific type of problem or treatment (specialty), and to refer other folks out.It may seem counter-intuitive that turning away referrals can contribute...
Getting Started in Developing a Niche Practice

Getting Started in Developing a Niche Practice

Aug 27, 2022 | Business matters, Practice development, Professional development

Is it necessary to have a niche practice in order to make a comfortable living? This question comes up frequently in our consultations with colleagues. Many clinicians have developed thriving practices without focusing on any given specialty or population segment. You...
Easy Ways to Keep Up With Mental Health Research

Easy Ways to Keep Up With Mental Health Research

Jun 11, 2022 | Productivity, Professional development, Research, searching, Web content

Keeping up with the latest research in your field is essential to maintaining an ethically responsible mental health practice. However, unlike our salaried colleagues in the academic community, we have limited time for reading journal articles. One way to stay abreast...
Employee vs self-employed: Are the tradeoffs worth it?

Employee vs self-employed: Are the tradeoffs worth it?

Feb 6, 2022 | Business matters, Professional development

The perks of being your own boss include freedom to set your own hours and fees, to take time off whenever you want, and to make decisions about what type of professional work you want (and don't want) to do. Whether you own a practice or work as an independent...
Innovate, using what you already have

Innovate, using what you already have

Jan 15, 2022 | Ideas, Practice development, Professional development

Check out the picture below. It's a "mowercycle," created by someone who probably had very little money but lots of ingenuity, usingĀ items already on hand to solve a common problem. What does this have to do with mental health practice? You may not have the desire to...

Run Training Workshops and Courses in Your Community

Feb 10, 2018 | Business matters, Ideas, Practice development, Professional development

If you would like to earn some of your income from non-clinical sources, consider running training workshops and courses. It's a great way to help people who don't need or don't want therapy, and it gives you wider visibility in your community. Teaching and training...
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