Dec 29, 2016 | Blogging, Marketing, Networking, Web content, Writing
There are many ways to be found online, including social media, Google My Business and more. But being found in a Google search is just the first step in attracting potential clients and referral sources. You also want them to get to know about you and your practice,...
Nov 2, 2016 | Business matters
There are lots of good reasons to be in private practice. Here are some perks that aren't often mentioned in the serious literature. Thanks to colleagues from the Pennsylvania Psychological Association who contributed to the list. 10. You don't have to wear a...
Sep 29, 2016 | Business matters, technology
If you have clients fill out registration forms and other documents at your office, consider giving them the option of completing this task at home. New clients, especially, can take all the time they need to answer the questions, without feeling rushed. Furthermore,...
Aug 25, 2016 | Business matters, Marketing, Social media, technology, Web content
Why you need a web presence Prior to contacting you directly, many prospective clients, referral sources and others might want to check you out online. Take some steps to ensure that you show up in a Google search, and also that the results lead with positive...
Aug 7, 2016 | Ideas, Research, searching, technology, Web content, Writing
Reading news stories and press releases about the latest research in your field is no substitute for in-depth learning. However, these sources do offer a broad overview, and usually include names of researchers, whom you can contact for more information. Here are some...