Sep 16, 2014 | Marketing, Networking
Getting established professionally in a new community can be daunting. From the outside, it may seem that all the physicians, attorneys, agencies and other gate keepers have long-standing referral relationships with other mental health professionals, and that you...
Sep 1, 2014 | Marketing, Public education
One of the best ways to become known as an expert in your field is through public education. It's non-intrusive. Most people won't feel like they're being solicited. And through public education you can raise awareness of how mental health professionals can help...
Aug 6, 2014 | Advertising, Marketing
Are you listed in Google My Business (formerly Google Places for Business)? If not, you're missing an opportunity to be found when someone searches for a mental health professional in your geographical area. Most local searches on Google display a map at or near the...
Jul 4, 2014 | Blogging, Ethics and Regulations, Productivity, Research, Web content
Do you read the terms of service for everything you sign up for online? If you're like most people, you quickly click "I agree" without giving it much thought. Therefore, you probably didn't realize that when you registered for iTunes or other Apple service, you...