Sep 11, 2021 | Advertising, Blogging, Marketing, Presentations, Writing
Educating the general public about mental health via writing and speaking are ethical and effective marketing strategies. They provide helpful information that people can apply in their daily lives. They don't feel like sales pitches, either to you or to your...
Aug 6, 2021 | Business matters, Practice development
A few weeks ago, the New York Times ran an article titled, "Nobody Has Openings: Mental Health Providers Struggle to Meet Demand." In many areas, the demand for mental health services (especially for in-network therapists) has far exceeded supply. Clinicians report...
Jul 10, 2021 | Business matters, Practice development
There's no "best way" to be in private practice. But depending on your goals, your life style, your personality and other factors, you may find that solo practice suits you more than group practice, or vice versa. The table below summarizes the main differences:...
Apr 24, 2021 | Blogging, Ideas, Presentations, Public education, Public speaking, Social media, Writing
May is Mental Health Month - an ideal time for you to participate in educating the public about mental health issues, while simultaneously boosting your professional visibility in your community. News media may be looking to interview mental health professionals in...
Mar 27, 2021 | Blogging, Marketing, Public education
One of the easiest ways to encourage visitors to stay a little longer on your website or blog is to include videos. You don't have to create them yourself. You can stream relevant videos from sites such as TED.com and Youtube by simply copying the "Embed code" from...
