Aug 16, 2015 | Business matters, Office procedures, Productivity, Writing
Writing is part of every clinician's daily work. You write chart notes, treatment summaries, reports, letters to other treating professionals - and that's just the basics. From time to time you may compose articles, blog posts, book chapters, handouts and other...
Jan 25, 2015 | Business matters, Ideas, Networking, Professional development
Listservs, forums and other discussion groups are great vehicles for asking questions and getting answers from the professional community. In my 20 years of participating in online discussions, I have learned a lot from my colleagues - both in response to my own...
Dec 27, 2014 | Business matters, Ethics and Regulations
Getting help and advice for setting up and running your practice need not be expensive. In fact, there are plenty of free resources online: Government Agencies Small Business Administration The SBA offers free information on how to set up your business for legal and...
Dec 11, 2014 | Business matters, Ethics
Steven Walfish, Ph.D. So you are at your office in the big city and the phone rings and it is your best referral partner, Dr. Jane Doe a Family Practice Physician, is on the line. On average she refers you two clients per week for counseling and has done so for...
Oct 17, 2014 | Advertising, Business matters, Marketing
Simply put, the best way to advertise is the one that produces results. Of course, you can't predict with certainty whether your advertising will produce results. However, you can stack the odds in your favor if you target your ad to the right people, in the right...
Jun 14, 2014 | Advertising, Business matters, Marketing
Most of us know enough not to respond to emails that urge us to click a link to update our online profiles at our bank, credit card, or other money-related accounts. But we are still vulnerable to falling for scams that appeal to our vanity. For example: 1. Offers of...